Sales & Marketing Alignment
Sales & Marketing Alignment for B2B & Professional Service brands.
Aligning Sales & Marketing
Aligning Sales & Marketing
Aligning Sales & Marketing
At Next Chapter™ we understand how challenging it can be for some businesses to get their sales & marketing teams to perform in unison & deliver on shared goals.
Our team of exceptional creatives & marketers have a proven approach to bring these two forces together to support the delivery of commercial success for B2B & professional service businesses.
Our Sales & Marketing Alignment Process
Remember, marketing comes before sales. Marketers can’t market without insights from sales, & sales can’t sell without brand awareness & leadsfrom marketing.
01 DEFINE
Outline what exactly your shared goals & OKRs are, & work backwards to define exactly what marketing needs to deliver to best support sales & overall business growth.
02 INVESTIGATE
03 CREATE
04 EVALUATE
View our work…
Years of moving B2B & Professional Service brands forward
DENTON
420New organic keywords in 2 years
4.6m+Impressions from paid search in 12 months
Sanderson Weatherall
34.1%Average marketing email open rate
6.59%Average CTR on Google Search Advertising
Optinet
916%Rise in organic social traffic in 12 months
140k+Impressions from paid search in 3 months
What our clients have to say...
Sectors(04)
Generating leads for...
Commercial Property
Fuelling success for...
Energy & Utilities
Driving growth for...
Manufacturing
Delivering results for...
Professional Services
Here, we’ve answered some of the most common questions about how aligning your sales & marketing efforts can drive success for your business.
How can aligning sales & marketing efforts improve our conversion rates?
How can HubSpot help align our sales & marketing teams?
What’s the impact of better sales & marketing alignment on customer experience?
How do you align sales & marketing efforts for long-term growth?
What tools do you use to align sales & marketing teams?