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B2B marketing specialists

Driving growth for
B2B brands
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A strategic digital marketing agency tailored for ambitious
B2B & professional services brands. We combine exceptional creativity with strategic thinking to reach audiences, engage
with prospects & deliver greater commercial success. 
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Sanderson Weatherall
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Pulse Fibre
Data Connect Logo
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Sanderson Weatherall
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Pulse Fibre
Data Connect Logo
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About Next Chapter™

We bring you B2B
marketing solutions
Founded in 2022, Next Chapter™ set out to challenge the B2B marketing norm. Since then, we’ve supported businesses in
the commercial property, energy & utilities, manufacturing, & professional services sectors to achieve significant commercial growth & a seamless MQL to SQL handover.

Why Next Chapter™

What makes us different?
HubSpot
implementation {specialists}
HubSpot
implementation specialists
{Decades} of B2B & professional service experience
Decades of B2B & professional service experience
A process for {accelerating} growth
A process for accelerating growth

Talk to a B2B marketer today

Request Consultation

Talk to a B2B marketer today

Request Consultation

Talk to a B2B marketer today

Request Consultation

Solution orientated B2B marketing

Key objectives we help our clients achieve
01
Increase market share
02
Launch into new sectors
03
Raise corporate profiles
04
Generate more SQLs
05
Sales & marketing automation
01
Increase market share
02
Launch into new sectors
03
Raise corporate profiles
04
Generate more SQLs
05
Sales & marketing automation
01
Increase market share
02
Launch into new sectors
03
Raise corporate profiles
04
Generate more SQLs
05
Sales & marketing automation
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Sectors we specialise in
A cityscape portraying a diverse commercial property industry
"The entire team's dedication, knowledge & expertise is unmatched & Next Chapter™ have become an integral part of our business."
Hayley Evans
Hayley Evans
Head of Marketing & Partner at Sanderson Weatherall

Commercial property

B2B marketing in the commercial property sector helps businesses target key decision-makers, build long-term relationships, and drive high-value transactions. It leverages industry-specific insights to create tailored solutions that meet the unique needs of organisations and investors.

Discover our commercial property expertise

Energy & Utilities

Manufacturing

Professional services

Talk to a B2B marketer today

Request Consultation

Talk to a B2B marketer today

Request Consultation

Talk to a B2B marketer today

Request Consultation

Our B2B marketing work

B2B brands we've worked with for years
DENTON logoDENTON logo
DENTON office
Delivering growth for DENTON through strategic marketing of workplace transformations
420 New organic keywords in 2 years
4.6m+ Impressions from paid search in 12 months
£0.34Average CPC on Google Ads
Explore the DENTON case study
Northern Energy logoNorthern Energy logo
Northern Energy lorry
Generating leads for Northern Energy through strategic marketing of off-grid fuel supply
1,851New organic keywords in 2 years
8.51%Conversion rate on Google Ads
+10%New users to the site YOY
Explore the Northern Energy case study
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Sanderson Weatherall buildings
Streamlining Sanderson Weatherall’s marketing with HubSpot implementation
34.1%Average open rate for HubSpot email campaigns
80k+Impressions from paid search in 6 months
130%Rise in organic traffic in 2024 vs 2023
Explore the Sanderson Weatherall case study
FORDS logoFORDS logo
FORDS liquid abstract squiggle
Boosting FORDS’ digital growth with SEO & content marketing
44%Increase in organic search users in 12 months
23%Increase in event interactions in 12 months
28%Increase in average ranking on Google
Explore the FORDS case study
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Our B2B marketing services

B2B services that will
sustain your growth
HubSpot ImplementationHubSpot Implementation
HubSpot Implementation
HubSpot is an all-in-one platform that streamlines
B2B lead generation, sales, & growth with automation, CRM, and data-driven insights.
We are experts in:
Website integrationTechnical setupData migrationTrainingEmail marketingChatbotsLive chatLead nurturingSales automationMarketing automation
Inbound MarketingInbound Marketing
Inbound Marketing
Inbound Marketing attracts, engages, and nurtures B2B audiences through valuable content, strategic distribution, & data-driven automation, turning prospects into long-term customers & brand advocates.
We are experts in:
Inbound marketing strategyContent marketingEmail marketingCRM implementationMarketing automationCRM trainingCampaign optimisationLead & revenue reporting
SEO & Content MarketingSEO & Content Marketing
SEO & Content Marketing
SEO & Content Marketing fuels B2B growth by enhancing search visibility, building authority, & driving engagement through data-led strategies, high-quality content, & continuous optimisation.
We are experts in:
Technical SEOOn-page optimisationOff-page optimisationKeyword researchContent strategyContent creationDigital PRAI SEO optimisationAuditingPerformance & reporting
Digital AdvertisingDigital Advertising
Digital Advertising
Digital Advertising drives B2B growth by targeting the right audience with precision, leveraging data-driven strategies, automation, & multi-channel campaigns to maximise reach and ROI.
We are experts in:
Search advertisingDisplay advertisingSocial media advertisingContent creationRemarketingLead generationBrand awarenessMulti-channel advertisingPerformance marketing
Sales & Marketing AlignmentSales & Marketing Alignment
Sales & Marketing Alignment
Sales & Marketing Alignment bridges the gap between teams, ensuring seamless collaboration, data-driven strategies, & shared goals to drive B2B growth, enhance lead quality, & maximise revenue potential.
We are experts in:
Sales & marketing strategyCRM implementationSales & marketing automationAccount-based marketingMQL to SQL processesLead generationLead & revenue reportingCRM training

Latest B2B insights

We live and breathe

B2B marketing

From our company culture to our approach to client success, here’s everything you need to know about Next Chapter™.

What makes your company stand out from the competition?
How do you foster a collaborative company culture?
What’s your approach to customer service?
How do you ensure that your team stays motivated and productive?
What’s the vibe like at your company?
How does your team stay ahead of industry trends?

Let’s talk

Ready to accelerate your growth?
Request consultation
Talk to an expert about your challenges. Find out how we can help.
Start a project
If you have a project in mind, see where our expertise can fit in.